PETRONAS: Energy Behind Gas

Project Overview

Project Challenges

Project Strategy

Project Execution

The Results

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Behind the Scenes
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PETRONAS Rays of Hope: Uplifting Lives

PETRONAS Rays of Hope: Uplifting Lives

This was "Amir and His Village," a title that hinted at a deeper connection we were about to discover.
Project Overview

This is a short documentary that took a month of planning and a heartfelt pitch before it got the green light.

We started our journey in the quiet of the night, leaving Cyberjaya's glowing skyline behind. Our destination was nestled deep in Pahang's embrace, where the modern world seemed to fade away. Arriving at Kuala Lipis at 3 am, we caught a few hours of rest before the real work began.

As dawn broke, we were greeted by a mesmerizing sight—the kampung waking up, a blend of tradition and the new dawn of progress. We met the acting Tok Batin, the village chief, and started to weave the story of a community being reborn through the support of Petronas.

PETRONAS had been working tirelessly, not just in Rakoh but all over Malaysia, empowering the various needy communities. They brought in solar-powered water filters, providing the villagers with a clean and constant water supply—a luxury in such remote areas. The night in Rakoh was no longer a veil of darkness; solar-powered lights now dotted the landscape, a beacon of safety and progress. Education was another cornerstone of their efforts, ensuring the villagers could maintain and grow with these new systems for years to come.

Yet, amidst this backdrop of change, we faced our own set of challenges. Language barriers and the unpredictable nature of working with children as our main actors tested our patience and creativity. But with the help of the villagers, especially one dedicated mother, we kept the shoot on track.

The documentary wrapped up later than planned, but the delay came with a silver lining—we captured the stunning sunset over a transformed village. Leaving was tough, especially when we saw our clients without a ride. So, in a spur-of-the-moment decision, we gave up our seats and hitched a ride on the back of the 4x4s, ensuring everyone got back safely.

Project Challenges
Project Strategy
Project Execution

Reflecting on those two days, "Amir and His Village" wasn't just a project; it was a profound experience. We didn't just film a story; we became a part of it, witnessing the incredible impact Petronas has had on this vibrant community. A big shout-out to the team for pulling through every hurdle with a smile.

The Results

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Sapura x Velum Labs at LIMA 2023

Sapura x Velum Labs at LIMA 2023

Media production and coverage for Sapura and Velum Labs booth collaterals at LIMA 2023
Project Overview

We were contacted by Sapura just shy of two weeks before LIMA 2023 to help Sapura to plan, design, produce, and execute multiple aspects of digital media production and media coverage for the event. We were tasked to cater for:

  • Sapura SST Corporate Video
  • Velum Labs' V-Dark Launch Sequence with the Prime Minister of Malaysia
  • Sapura Logo Animation
  • Sapura's Tagline Loop Animation
  • Velum Labs Logo Animation
  • Digital Backdrops for MoU/MoA signings
  • 1-week Media Coverage
  • Same-Day Edit Reels Video
  • Momento / Memorabilia
Project Challenges

As an interdisciplinary vendor that truly understands Sapura's nature of business, we have worked as an extension of their team and managed to successfully execute the deliverables in a relatively small window, with critically high expectations. Since the event was held in Langkawi, we had to plan and mobilize solutions with consideration of time and distance, and no room for errors.

With a new business under its wings, we have spent a fair share of time planning in the pre-production/discovery stage, as well as being available on-demand on-site for last-minute edits for multiple layers of approvals and testing, ensuring that the end-product runs smoothly without any hiccups.

Project Strategy

Our team of 7 mobilized to Langkawi several days before the event, each with their own roles:

  • Managing Director cum Producer/Editor
  • Director of Creative & Innovations cum Editor
  • Director of Operations cum Official Photographer
  • Director of Business Development
  • Director of Photography (Events Highlight)
  • Videographer cum Editor (Vertical)
  • Videographer cum Motion Graphic Editor
Project Execution

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