HESS – Zetung Anggerik Offshore

Sapura Energy
2020
Oil and Gas

Documenting offshore construction progress with cinematic drone footage and storytelling

Project at a Glance

Project Overview

Capabilities Demonstrated

The Results

Project Challenges

Project Strategy

Project Execution

Frequently Asked Questions

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Behind the Scenes
To protect our client's confidentiality, we are not able to display all parts of our artwork.
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Edaran 40th Anniversary Film Trilogy: Forty Years Told as Past, Present and Future

Edaran 40th Anniversary Film Trilogy: Forty Years Told as Past, Present and Future

VISIOLAB produced a three-part 4K anniversary film series for Edaran Berhad, covering past, present and future. Archival storytelling, a long-form documentary and a forward brand film, delivered in under a month.
Project Overview

Forty years to tell, one month to tell it in. The engagement began just under a month before the event, and the date could not move. Inside that window sat editorial research, three scripts, three storyboards, client sign-off, four shoot days, a full interview programme, archival treatment, animation, voice over, grade and three rounds of client review. There was no slack anywhere in the schedule.

A thin archive for a long history. The opening film needed to carry four decades of visual evidence, but the usable archive was limited. Much of Edaran's early history, the first offices, the founding years, the early government deployments, simply does not exist as footage. The film had to convey scale and longevity without the material that would normally carry it.

A story that had to reach beyond technology. Edaran is a systems integration and technology group, but the anniversary narrative could not stop there. Nation building, long-term public sector partnerships, community impact, and the Edar Life halal ecosystem all needed to sit alongside the technology story, and the opening film needed to work as a marketing asset for prospective clients and partners well after the event.

Approving a documentary before the interviews exist. The centrepiece film is interview-led, but its script had to be approved before a single interview was filmed. There was no visibility into what senior individuals would actually say on camera. The script needed to be structurally sound enough to sign off and shoot against, while staying open enough to be rebuilt around what the interviews genuinely delivered.

Three films, three genres, one identity. A three-minute archival montage, a fourteen-minute documentary, and a three-minute brand film are three different disciplines. Screened across a single afternoon to the same audience, they had to read unmistakably as one series rather than three separate commissions. That audience was also unusually broad. The same three films had to work for the founder and the board, for heads of department, and for the whole workforce watching their own company's story told back to them.

Playback that has to be right the first time. VISIOLAB did not manage this event. Our responsibility on the day was that three films, one of them fourteen minutes long, played cleanly on a venue AV system in front of the founder and the board, with correct aspect ratio, audio level and cue timing.

Project Challenges

Lock a three-act spine, then parallelise everything. The only way to hold the schedule was to agree narrative structure early and never reopen it. Each film was built on its own three-act spine. Once those were signed off, scripting, storyboarding, production planning and design progressed simultaneously rather than in sequence.

Treat archival scarcity as a design decision. Where footage was thin, we shifted the storytelling load off the camera and onto editorial and design. Kinetic typography, animated timelines and on-screen supers carry the historical spine, delivering dates, partnerships and tenures at pace while the voice over holds a single emotional line. Thirty years with Jabatan Kastam Diraja Malaysia. Ten years with the Malaysian Meteorological Department. Twenty years with Majlis Perbandaran Kuantan. The audience absorbs the scale visually rather than hearing it listed.

Split the trilogy by function, not by chronology. Rather than one long film in three chapters, each installment was given a distinct job and treatment. The Journey So Far is the institutional record, built from archive and graphics. Progress, Shared is the human record, carried entirely by the people who lived it. The Borderless Future is the brand statement, forward-facing and short. Placing them at three separate points in the programme let each land on its own terms.

Write the documentary as a guide, then rebuild it on the truth. We were explicit with the client from the first draft that the interview segments in the documentary script were narrative scaffolding, not attributed statements. They existed so a storytelling direction could be approved ahead of the shoot. After production, our editorial team reworked the script against the actual transcripts, so the finished film is built on what the interviewees genuinely said.

Buy back calendar time with parallel crews. The production plan called for six shooting days of coverage. Rather than spend six days on the calendar we could not spare, we deployed two crews in two locations on two of those days, completing the full scope inside four. Every planned setup, interview and site was covered. What changed was the calendar, not the coverage, and the days recovered went straight into post.

Transcribe as we shoot, not after. Our editorial team transcribed each interview at the end of every production day rather than waiting for the wrap. That gave editors a working map of the material while the shoot was still live, let the documentary's structure form around real quotes from the outset, and meant post-production began with the story already taking shape instead of starting cold against hours of rushes.

Consolidate pre-production into one visual system. All three storyboards were merged into a single master document covering the full trilogy: one review process, one visual language, one approval. That consolidation is what kept three films looking like one series through production and post.

Anchor everything to the Group Charter. Siddiq, Amanah, Tabligh, Fatanah. Truthfulness, trustworthiness, responsibility to communicate, wisdom. These values close the first film and resolve the second, giving the trilogy a shared spine that ties the archive to the interviews to the forward vision.

Project Strategy

Pre-production. An information questionnaire covering all three films went out immediately after kickoff, giving our editorial team the raw material for research. Scripts were developed alongside a proposed interview questionnaire, refined across review sessions with the client's committee, and locked ahead of the shoot. The consolidated master storyboard and a full production information deck, including interviewee guidance, were issued to the client before cameras rolled.

Production. Filming took place across Edaran offices and branches. Six shooting days of planned coverage were completed within four calendar days by running two crews in two locations on two of those days, with nothing dropped from the schedule. The interview programme covered the Executive Director, Independent Non-Executive Directors, the Head of Business Operations, the Head of Internal Audit and Compliance, and long-serving members of the Edaran family, alongside operational and facility coverage. At the close of each production day, our editorial team transcribed that day's interviews, so the story was already being shaped while the cameras were still rolling.

Post-production. Because transcripts were produced daily through the shoot, the documentary script was rebuilt around the interviewees' actual responses as soon as production wrapped, with no lag between the last shoot day and the first assembly. From there, three films moved through edit, motion graphics, voice over, sound design, grade and 4K mastering in parallel, across three rounds of client review, with final masters delivered ahead of showtime.

The three films, as screened.

The Journey So Far. Approximately three minutes. Three acts: An Amanah Begins, opening on 1986 and a single letterhead; Purpose in Action, tracing the partnerships and institutional deployments built across four decades; and Carrying Forward, arriving at Edar Life and the Group Charter. Opened the official programme.

Progress, Shared. Fourteen minutes and ten seconds. An interview-led documentary in three acts, Finding Edaran, What Shapes Us, and What We Carry Forward, closing on the four charter values. Screened ahead of the Long Service Awards.

The Borderless Future. Two minutes and fifty seconds. Three acts moving from Edaran's digital solutions through the Edar Life halal ecosystem, Edar Mart and Edar Café, to a closing statement on Berakar Kukuh, Melangkah Jauh. Placed at the close of the programme, immediately before the Executive Director's remarks.

Event day. VISIOLAB was not the event manager for this celebration. Our responsibility on the day was twofold: full photography and videography coverage of the programme, and technical assurance for the films themselves. That meant visual and sound checks against the venue AV system before doors opened, and cue verification against the emcee run sheet for all three playback moments.

Project Execution

Three films, three placements, one programme. The trilogy was not an add-on to the celebration. It was the structural spine of it. The day opens on the past, pivots on the present, and closes on the future, with speeches and awards built around those three moments rather than the other way round.

A complete production cycle delivered in under a month. Research, scripting, storyboarding, four shoot days, a full interview programme, archival treatment, animation, voice over and grade, all completed against a fixed anniversary date with masters in hand ahead of showtime.

A documentary built on real voices. By writing the script as a narrative guide and rebuilding it after production against the actual transcripts, the long-form film carries what senior Edaran figures genuinely said about the organisation, rather than words written for them.

A room in tears. The clearest measure of the work came when the films were first watched. The Edaran team and its management were moved to tears. Forty years of shared history, returned to the people who lived it, landed as something felt rather than something watched. That reaction, before a single note on pacing or colour, is the one that told us the trilogy had done its job.

An internal audience, not just a stakeholder audience. Because the celebration gathered every Edaran employee rather than a select guest list, the films did double duty. Alongside their ceremonial role they worked as an internal communications asset at full company scale, giving the entire workforce a shared account of where the organisation came from, what holds it together, and where it is heading. Employees saw their own colleagues on screen, speaking in their own words.

Assets that outlive the event. The opening and closing films were developed with a second life in mind, at the client's request, as corporate and marketing assets for use with prospective clients and partners well beyond the anniversary itself.

The Results

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Hari MARA Ke-60 Launch Gimmick

Hari MARA Ke-60 Launch Gimmick

VISIOLAB designed the integrated launch gimmick for MARA's 60th anniversary: a laser projection prelude, a touch-activated launch pad for the Prime Minister, and the 90-second forward-vision video.
Project Overview
  1. Designing an Integrated Launch System That Activates on the Prime Minister's Cue: The launch was not a video screening. It was a single, choreographed ceremonial moment in which the Prime Minister's swipe on the activation pad would trigger a laser projection prelude, which would then transition into the 90-second main video. The activation pad, the touch interface, the laser prelude, and the main video had to operate as one continuous experience, with no perceptible seam between the physical interaction and the screen reveal.
  2. Producing for the Climax of a Prime Ministerial Keynote: The gimmick was the visual payoff at the close of the Prime Minister's address, and had to land precisely on his cue, integrate cleanly with the live show flow, and meet the production standards expected of a state-level keynote moment.
  3. Telling an Inclusive National Story Through a Single Character: A first-person narrative carries inherent risk. The moment a character has a face, a gender, an ethnicity, or a clearly identifiable career path, the audience starts seeing that person rather than themselves. For a video addressing MARA's entire Bumiputera constituency, the protagonist needed to be specific enough to carry a journey, yet abstract enough that any viewer could project themselves into it.
  4. Carrying Gagasan 40 Tahun MARA Within a 90-Second Editorial Window: Compressing MARA's 40-year forward vision, the Pelan Strategik MARA 2026-2030, the Agenda 3P, and the value-led foundation of Iman, Akhlak, Amanah, Integriti (Faith, Character, Trust, Integrity) into 90 seconds of national broadcast time, across a tightly read 124-word voiceover, required deliberate editorial choices and a clear narrative spine.
  5. Building 30+ Original 3D Scenes Within a Fixed Production Window: The visual world of the video — every classroom, prayer space, boardroom, skyline, and landmark — was built from scratch in Blender. No stock 3D assets were used. Every scene, character rig, and environment model was original. The production pipeline ran seven days for 3D modelling, rigging, and animation in Blender, followed by fourteen days of compositing and finishing in After Effects, all within a set delivery date.
  6. Multi-Stakeholder Coordination Under Protocol and a Fixed Date: The 3 May date was locked to the Prime Minister's calendar. Delivery required parallel alignment across MARA Bahagian Perancangan Strategik, the stage design team, MARA Corporate Communications, the protocol team, and the Prime Minister's Office, with no room for slippage in technical rehearsals, review cycles, or final approvals.
Project Challenges

How we solved them:

  • Concept-Led Direction Anchored in Arah ke Hadapan: Every creative, interactive, and editorial decision was filtered through the concept of forward direction. The gimmick opens by literally engraving the MARA institutional symbol from light, materialising a figure from within it, and stepping into that figure's perspective as we move into the main video. This gave the entire reveal a rhetorical arc that mirrored the keynote moment itself.
  • Laser Projection Mapping Prelude: The prelude sequence was designed to feel like the future being shaped in real time. A laser progressively engraves the MARA gear logo onto a black field, the logo solidifies and ignites in a horizontal light flare, and a silhouetted figure (the watak utama / main character) emerges from the brightness. The camera dollies in, transitions to a first-person perspective, and hands off cleanly into the opening frame of the main video. The metaphor is deliberate: MARA is shaping the future, and we are stepping into it.
  • Touch-Based Swipe UI for the Activation Pad: We designed and integrated the touch-based UI hosted on the launch activation pad, calibrated for a single, confident swipe gesture by the Prime Minister. The interface had to be unmistakable in operation, fail-safe under live-show conditions, and visually consistent with the broader gimmick treatment.
  • Low-Poly Sculptural Visual Language: The main video was built in a stylised low-poly world featuring faceless human figures and minimal environments, designed to read as clean, cinematic, and futuristic. Three creative principles drove the treatment:
    • Sculpture as a symbol of inclusivity. The character is rendered as a low-poly arca (sculpture). The deliberate abstraction lets any viewer project themselves into the figure, making the journey personal and open to everyone, not specific to one face.
    • Sculpture as a symbol of continuous shaping. The figure visibly looks being formed, reinforcing MARA's role as an active catalyst that continues to guide and shape individuals, rather than a passive supporter of growth.
    • Minimal environments as space for possibility. Pared-back surroundings keep the focus on the individual and their journey, while leaving room for interpretation: the future is something that can be shaped and realised, particularly by warga MARA (the MARA community).
  • First-Person POV Narrative Architecture: Structured across three acts: Asas Yang Kukuh (Strong Foundation) carries the viewer through early education and faith formation under MARA's R.I.S.E framework. Potensi Yang Diperkasa (Empowered Potential) moves into professional life, unpacking the Pelan Strategik MARA 2026-2030, the Agenda 3P, and the value-led foundation of Iman, Akhlak, Amanah, Integriti. Arah ke Hadapan (Direction Forward) delivers the forward payoff, naming the next generation of MARA-shaped leaders, technocrats, and entrepreneurs, and closing on the empowerment of high-growth, high-value (HGHV) industries.
  • Disciplined Bahasa Malaysia Scripting: Editorial led with a 124-word voiceover script designed to read at exactly 90 seconds at a measured ceremonial pace. The closing triplet, "Bersama, kita melangkah lebih jauh. Bersama, kita membuka peluang baharu. Bersama, kita menuju kejayaan," (Together, we move further. Together, we open new opportunities. Together, we move towards success.) was structured to land cleanly into the close of the Prime Minister's keynote moment. Voiceover talent Andrew Susay was cast for the gravitas required to carry institutional and ceremonial weight in Bahasa Malaysia.
  • Blender-to-After Effects Production Pipeline: The entire 3D world was built and animated in Blender — character, environments, props, and landmarks — with renders piped into After Effects for compositing, colour grading, and text animation. Building in Blender gave the team full creative control over geometry, lighting, and camera movement without the constraints of pre-built asset libraries. Every Malaysian landmark, every skyscraper in the cityscape, and every interior environment was modelled to serve the specific narrative moment it appeared in. The result is a visual world that could not have been assembled from stock: it was purpose-built for this story, this institution, and this reveal. The pipeline ran seven days in production and fourteen days in post.
  • Integrated Stakeholder Coordination: With multiple parties holding different parts of the show (event organiser, stage design, protocol, PMO, MARA Corp Comm, Bahagian Perancangan Strategik), we ran the gimmick design as a single integrated workstream, locking creative direction, technical specifications, and rehearsal cues early to keep all parties aligned through to the live show.
Project Strategy

VISIOLAB's internal team delivered:

  • Concept development and tagline writing (Arah ke Hadapan / Setiap potensi dipacu menuju masa depan yang dibina bersama).
  • Laser projection mapping prelude, designed across thirteen storyboarded frames from black screen, through the laser-engraved MARA logo, the light flare, the emergence of the watak utama silhouette, and the POV transition into the main video.
  • Touch-based swipe UI for the launch activation pad, designed for the Prime Minister's interaction and integrated with the live show triggering system.
  • A 90-second first-person POV launch video in Bahasa Malaysia, animated in a stylised low-poly visual language, structured across three acts and built around the Arah ke Hadapan concept, including the public-facing introduction of Gagasan 40 Tahun MARA.
  • 3D animation production: 30+ original scenes modelled, rigged, and animated entirely in Blender — including low-poly faceless character design, environment design across formative, professional, and national-leadership chapters, and full sequence animation.
  • Post-production: full compositing, colour grading, motion graphics, and on-screen text animation in After Effects.
  • Bahasa Malaysia voiceover scripting and on-screen text treatment.
  • Final master delivery sequenced for live show playback at WTC KL, integrated with the activation pad and laser system.

Planning a milestone launch, anniversary, or principal-led reveal?

VISIOLAB designs integrated launch experiences for institutions, government bodies, GLCs, and corporate clients across Malaysia. From concept to live show delivery, we build the moments that mark your most important chapters.

Project Execution

The launch gimmick was executed live at the close of the Prime Minister's keynote address at Hari MARA Ke-60 on 3 May 2026, anchoring the forward-facing climax of the day's ceremonial programme.

Main Stage Overall Overview
  • The integrated swipe-to-launch sequence performed cleanly on the live show, transitioning seamlessly from the Prime Minister's gesture, through the laser projection prelude, into the 90-second main video.
  • The gimmick served as the public-facing launch vehicle for Gagasan 40 Tahun MARA, MARA's 40-year forward vision.
  • Reinforced VISIOLAB's capability to deliver integrated launch experiences for state-level government events, combining 3D animation, interactive stage design, and creative content under tight protocol, language, and timing constraints.

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Launch Gimmick Video

The Results

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LCS 1 Sea Trial: Documenting a Historic Milestone at Sea for Lumut Naval Shipyard (LUNAS)

LCS 1 Sea Trial: Documenting a Historic Milestone at Sea for Lumut Naval Shipyard (LUNAS)

VISIOLAB documented the LCS 1 first sea trial for Lumut Naval Shipyard (LUNAS), an offshore film composed for showcase at DSA 2026.
Project Overview
  1. A once-only, uncontrollable event. A first sea trial is not a shoot that can be reset. The ship departs on the yard's schedule, the weather is whatever it is on the day, and the milestone happens exactly once. Every frame that mattered had to be captured live, in the moment, with no opportunity to redo it.
  2. Filming offshore, across two moving vessels. Coverage required our crew to work between the LCS and her accompanying vessel while both were underway. Open-water conditions, deck movement, spray, wind, and the safety protocols of an active naval trial all shaped where the crew could be and what they could shoot.
  3. A lean, fully self-sufficient offshore crew. The environment allowed only a small footprint. A two-person crew had to cover a large ship and the vessel alongside her, manage their own gear in offshore conditions, and stay mobile enough to be in the right position at the right time without a support team on hand.
  4. Matching the emotional weight of the moment. This was not a routine corporate deliverable. The trial marked the culmination of years of national effort. A straightforward coverage edit would have recorded the facts but missed the feeling. The film had to carry the significance of what was happening, not just show it.
  5. A defined turnaround for DSA 2026. The footage had to be captured, composed, and finished in time to serve as LUNAS's showcase piece at DSA 2026, giving post-production a firm target to work back from.
  6. Introducing a fresh creative treatment. For this year's work we wanted a slight, deliberate creative departure in the edit, a new visual and rhythmic approach that would set this film apart from standard event coverage while still reading as authentically LUNAS.
Project Challenges

Put experienced offshore hands on the water. Documenting a naval sea trial is not the place for a general shoot crew. We deployed a professional, offshore-experienced team, comfortable working on moving decks, self-managing in open-water conditions, and operating inside the protocols of an active trial. Experience offshore is what turns an uncontrollable environment into usable, cinematic footage.

Cover the ship from more than one vantage point. Positioning crew across both the LCS and her accompanying vessel let us capture the ship as she truly appeared at sea: underway, in her element, seen from the water rather than only from her own deck. That external perspective is what gives the film its sense of scale and occasion.

Build the emotion in post, deliberately. We planned from the outset to elevate the footage beyond documentation. Original copywriting, delivered as on-screen supers structured in acts, would give the film its narrative spine and through-line. Sound design would give it depth, tension, and release. Together, they would carry the audience through the moment rather than simply present it.

Introduce a new editorial signature. The deliberate creative treatment was a considered creative decision, a refreshed approach to pacing, structure, and visual language that would make this year's film feel distinct and elevated, while remaining true to the gravity of a national defence milestone.

Project Strategy

Offshore capture, live and unrepeatable. Our two-person offshore crew boarded LCS 1 and her accompanying vessel and documented the sea trial as it unfolded off Lumut: the departure from the yard, the ship underway, and the moment she was operating in open water. Working across both vessels, the crew captured the trial from the deck and from the water, in real conditions, with no second attempt possible.

Composition and story. Back in post, our team shaped the footage into a narrative rather than a chronological record. The edit was structured to build, letting the significance of the milestone land with the audience rather than passing by as routine coverage.

On-screen supers. Rather than a spoken voiceover, the film's narrative was carried by original on-screen supers, written by VISIOLAB and structured across three movements. The intro spoke to every system brought to life and every function put to the test. The mid-act carried the ship from shore to open water and reframed the trial as proof of capability, not merely progress. The outro lifted the moment to its national meaning, strengthening maritime defence and advancing toward full readiness, before closing on LUNAS's own signature line, "Defining Excellence." The supers gave the montage its through-line; the footage gave it its truth.

Sound design. Layered audio gave the montage its emotional depth, using rhythm, build, and release so the supers and the footage landed together rather than side by side. This interplay of image, on-screen word, and sound is where the footage became a film.

A fresh editorial treatment. The sedikit kelainan approach carried through the cut, a refreshed visual and rhythmic language that distinguished this year's film and lifted it above standard sea-trial documentation.

Finished for DSA 2026. The completed montage was delivered as LUNAS's showcase piece for DSA 2026, ready for a defence-industry audience on one of the region's biggest stages.

Have a milestone that only happens once?

Some moments cannot be rescheduled, restaged, or reshot. When the event is monumental and the pressure is real, you want a crew that has done it before and a team that can turn what they capture into something people feel.

That is the work we do. Tell us about your project, and let's make sure your moment is captured the way it deserves to be.

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Project Execution

The film delivered exactly what a milestone of this scale deserved: a piece that documented the sea trial faithfully and made the audience feel its weight.

  • A milestone captured cleanly, once, with no second chance. The unrepeatable moment was secured on film, in offshore conditions, by a lean and experienced crew.
  • An emotionally resonant film, not just coverage. Copywriting, sound design, and a fresh editorial treatment turned raw footage into a piece built to move people.
  • A showcase-ready deliverable for DSA 2026. The montage was completed and delivered for LUNAS's presence at one of the region's largest defence exhibitions.
  • A client response that said it all. On seeing the final cut, LUNAS's feedback was a single word: "Syahduuu!" When a client responds to the feeling of a film before its features, the work has done its job.
The Results

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PETRONAS Internal Technology Docuseries

PETRONAS Internal Technology Docuseries

VISIOLAB is proud to have partnered with PETRONAS and Dentsu to bring these transformational tech stories to life, illustrating how digital innovation fuels change and strengthens security and experience across PETRONAS operations.
Project Overview

PETRONAS sought to showcase two flagship digital transformation initiatives in a concise, compelling format for internal stakeholders. Each project involved complex technical concepts and multiple site locations, requiring a storytelling approach that clearly communicated purpose and impact.

Project Challenges

VISIOLAB’s approach centered on a narrative-first, customer-centric strategy:

  1. Untangling Complexity Through Storytelling
    We worked closely with PETRONAS stakeholders across departments to uncover the human stories behind the systems—bringing together decision-makers, developers, engineers, and end-users to reflect real impact.
  2. On-the-Ground Immersion
    Our teams conducted interviews and filming at multiple PETRONAS facilities, ensuring authentic representation of operations, environments, and workflows.
  3. Collaborative Script Development
    The storylines for both series went through multiple refinements in post-production to ensure coherence. We guided clients through storyboarding and narrative restructuring, giving them ownership of the creative process while maintaining editorial flow.
Project Strategy

Over a multi‑week production schedule, our team filmed on location across Kuala Lumpur and Bintulu, capturing expert interviews, operational footage, and contextual b‑roll. In post‑production, we integrated bespoke motion graphics, dynamic sound design, and a consistent visual identity — ensuring both videos felt polished, engaging, and on‑brand.

  • End-to-End Production Excellence:
    VISIOLAB helped PETRONAS managing every aspect of the production—from pre-production planning and on-location filming to motion graphics and sound design. Despite an extended post-production phase, our adaptive approach ensured that every element of the story was refined and impactful.
Project Execution

VISIOLAB delivered two high‑impact corporate docuseries that have been widely adopted by PETRONAS leadership as core internal communications assets. Both videos successfully elevated awareness of each initiative’s value, strengthened stakeholder alignment, and reinforced PETRONAS’ reputation as an innovation leader.

  • Compelling Internal Narratives:
    The docuseries served as powerful internal communication tools, aligning teams across PETRONAS by highlighting tangible benefits and operational improvements.
  • Human-Centered Tech Communication:
    By focusing on personal stories and real-world scenarios, we turned complex digital initiatives into relatable narratives that showcased how technology drives efficiency and value.
  • Deep Collaborative Success:
    Our client praised the process, noting that VISIOLAB’s customer-centric approach and creative guidance were instrumental in shaping a story that was both technically robust and emotionally engaging.
The Results

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Velesto Energy at OGA 2024

Velesto Energy at OGA 2024

VISIOLAB produced a full content suite for Velesto Energy at OGA 2024. This multi-layered project demonstrated Velesto Energy’s innovations and capabilities in the oil and gas sector, engaging event delegates and an online audience.
Project Overview

Velesto Energy approached VISIOLAB with a clear goal: to showcase their cutting-edge operations and technologies at OGA 2024. They needed a wide range of content that would visually communicate their expertise in the oil and gas industry, engage trade show attendees, and extend their reach through online channels. The project required high-end production, including a 360º virtual tour of their offshore drilling rig, immersive 3D animations, daily event coverage, and social media content to ensure continuous audience interaction throughout the event.

Project Challenges

Velesto Energy’s primary challenge was to present their complex drilling technologies and offshore operations in a visually compelling and easily digestible format for a diverse audience. They also needed to create a seamless, immersive experience that could educate potential clients, industry professionals, and students, both at the trade show and through digital platforms.

VISIOLAB devised a multi-pronged content strategy, aimed at solving these pain points:

  1. Simplified Technical Content: Through the use of 3D animation explainer videos, we simplified complex drilling processes, making them understandable for non-experts.
  2. Interactive Experience: The 360º drilling rig virtual tour offered an immersive ‘day-in-the-life’ experience of offshore work, giving trade show attendees and online viewers a first-hand look at the scale and operations of Velesto’s rigs.
  3. Constant Engagement: Daily social media content, live event coverage, and themed screensavers helped Velesto maintain continuous visibility and engagement with their audience throughout OGA 2024.

Project Strategy

VISIOLAB executed a comprehensive content production plan that spanned multiple platforms and mediums:

  • Corporate Video: We produced a dynamic corporate video highlighting Velesto Energy’s vision, values, and achievements. This became the centerpiece of their booth at OGA 2024.
  • 3D Drilling Animation Explainer: A detailed, visually appealing 3D animation that broke down the intricate drilling processes Velesto employs. This was crucial in simplifying their technical operations for a broader audience.
  • 360º Virtual Tour: Using cutting-edge technology, we created an immersive virtual tour of Velesto’s offshore drilling rig, showcasing key areas of the rig such as the helideck, living quarters, command room, and drilling floor. This interactive tour was featured at their OGA booth and on digital platforms, educating viewers about offshore life.
  • 3D Animation Logo, Tagline, and Theme Screensavers: We designed eye-catching animated logo sequences and screensavers that incorporated Velesto’s tagline and theme, reinforcing their branding across all digital touchpoints.
  • Event Coverage: VISIOLAB provided comprehensive event coverage, capturing the highlights of Velesto’s participation in OGA 2024. This included photography, videography, and live updates across social media platforms.
  • Daily Social Media Content: Throughout the event, we produced daily content, including videos, images, and updates, keeping Velesto’s audience engaged both onsite and online.

Project Execution

The content we created not only captured the attention of OGA attendees but also significantly boosted Velesto Energy’s online visibility:

  • Increased Engagement: The 360º virtual tour became a standout feature, attracting hundreds of visitors to their booth and receiving positive feedback from trade show delegates.
  • Expanded Reach: Our social media content helped Velesto connect with a broader audience, increasing their follower base and driving traffic to their website and virtual tour.
  • Brand Elevation: The cohesive branding through 3D animations, screensavers, and explainer videos strengthened Velesto’s brand identity, positioning them as innovators in the oil and gas industry.

Logo Animation

Tagline Animation

Theme Animation

Corporate Video

3D Drilling Animation

Event Coverage Highlight

Social Media Posting (Reels)

The Results

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